You put in tons of studio time, developed his own style, created a work, and are serious about selling your art or craft and building your business. Even if you have an experience Pro, you do everything you can to market themselves and create opportunities for sales every day?
Here are 25 ways to encourage to spread the word that interest to yourself and your work and growing base of committed Kunden:
1. Diversifizieren Ihre Bemühungen. Wenn Sie arbeiten derzeit in einem Medium, wie viele andere Möglichkeiten, können Ihre Bilder verkauft werden - wie T-Shirts, Tassen, Mauspads, Klappkarten, etc. Nutzen Sie Online-Ressourcen wie Café Presse und Zazzle Ihre Kreationen in verschiedenen Formaten zu verkaufen. Viele namhafte Künstler tun.
2. Verkaufen Retail - und Großhandel. Sind Sie derzeit verkaufen nur an die Öffentlichkeit? Sie können Aufgeben ein riesiger Markt - Großhandel. Crunch die Zahlen und sehen, ob Sie Ihre Produkte an den Großhandel verkaufen können. Dies setzt die Schaffung artikel in der Serienproduktion (wie Drucke, Keramik, etc.) nicht unbedingt Originale.
3. Verkaufen Sie Ihre Arbeit durch die Online-Outlets. Etsy, Red Bubble, DeviantArt, ArtyBuzz und anderen Seiten können Sie Bilder hochladen und verkaufen über ihre Veranstaltungsort. Profitieren Sie von diesen populären Webseiten nicht nur zu verkaufen, sondern um die Anerkennung und Publizität zu schaffen.
4. Zeigen Sie Ihre Arbeit in alternativen Räumen. In dieser Wirtschaft gibt es leere Schaufenster, Fenster Platz auf belebten Straßen und anderen nicht-traditionellen Orten zu zeigen und verkaufen Sie Ihre Arbeit. Pop-up Galerien haben sich zu einem Trend, und kann in Immobilien zum Verkauf, Restaurants platziert werden, und die verfügbaren Immobilien für so gut wie nichts.
5. License Their work. Many artists get their draft license for manufacturers and also paid for their work, giving them a steady stream of income. Use this as a primary or secondary way to create income.
6th Apply to exhibitions. Keep shows how to send in applications that adapt your work. Show up in person to talk shows in local galleries to visitors. This will lead to sales and commissions.
7th Write about. Write an article written about yourself and have your work or an article about you. Include your work is something unusual or complex? Explain Their techniques, with many photos. Publish your articles on ezines, on your blog, or in press releases.
8th Regularly send press releases - any time you have messages, whether it's a show you how to participate are a new group you created, or if you just want to is to publish your work, you could press releases by e-mail and on paper . Send it to trade publications, local newspapers, major newspapers, blogs and news organizations. Photos of yourself and your work is essential. Above all, you tell your story. The press is always looking for interesting stories for their readers. And honestly, are you interesting!
9th Maintain references. Word-of-mouth references are like gold - you want to encourage them whenever possible. So how to get referrals? Ask them! If an e-mail newsletter sent to your existing customer list, ask them, no friends who are interested in your work assigns. You might want to offer a discount or a gift card for these references. And be sure who you are thank one!
10th Responding to inquiries from the press. The downside of press releases can be answered with reporters looking for interviews, as HARO. Also, consider writing articles for publication on popular Web sites such as Fine Art Views, to advertise. Drive readers to your website by placing a link - and then when they get there. . .
11th Make your website into an e-commerce site. She spent a lot of time and money in your website. So, where is your cart? First on-line visitor is challenging enough, but if they can not visit and to purchase, you lose the sale. Check out this great article by Ann Rea on the subject.
12th Exhibition at trade shows. It can be expensive to do a show, so make sure you've done your homework first and target the right ones. Attendance at a trade show is your work from many buyers and can be very profitable.
13th Sell at Home Shows. Do you have customers or patrons who are willing to open their home and invite their friends to visit and would your work? Partner with other artists if you want, and create a great experience, by up displays in a home and selling to a private audience. Enter to thank the hostess some freelance work or other gift. This is a proven method that I have personally used to make thousands of dollars in sales.
14th Perform a trunk show for a Retail Store. Boutiques, galleries and department stores have a "meet the designer" event and show you, brings new work with you, that in the store inventory available. They split the revenue with the store, and it is a win / win. The shop owners should review their customer list for a promotional postcard mailing, and you can in the local paper and apply online.
15th Hire Sales Reps This is a great way to increase your visibility and exposure to wholesale buyers. Working with reps (if you're a mass-production of products) can add a huge dimension to your marketing and sales.
16th Maintain Buyers in your niche. Get involved with people and enjoy the support of your chosen niche. Is your work related to animals? Visit SPCA and Charity Events Animal rescue. Create nautical art? Take part in causing the water, sailing events and clean water. Donations to help some work, money and awareness. Meet the people who run the events to know and participate in groups to their cause. Subscribe to the publications and web sites that your niche that you will send, of course, to support press press releases!
17th Advertise. This can be in a newspaper, magazine, websites or even Google AdSense ads. With haunting images of your work. If necessary, get professional help from a freelance writer and marketing consultant.
18th Volunteer. Help with a local art event for sale or. Get to know people to support the arts and to enjoy participating. It can often lead you to many others in this community that help the word about you. Plus, you get the satisfaction of a volunteer and help others.
19th Participation in a Decorator Show House event. Many areas across the country have shown seasonal decorator, where a large converted house with many interior designers, and they are well attended. Vendors in these houses to get most, exposed to a lot of wealthy buyers, and can make a lot of money in sales.
20th List your Business in Directories. Is your studio at YellowPages.com listed? It's free. Add your listing to Google search and other business directories to get the attention of local buyers. List your website address in online directories of artists and artisans who find a way for potential customers you.
21st Postcards print your work. Choose more professionally taken photos of your work and have a selection of printed postcards. Use them in your mailings to customers list, the hand at trade shows or as a leave-behind for business contacts.
22nd Addiction Corporate Markets. Is your work of art appropriate to hang in hotels, offices and other business environments? Send your portfolio to corporate art consultant or contact with buyers for hotel chains and a presentation of your work for consideration. Sometimes framers to help work with these customers and you can be in a position to make a strategic partnership with a framer to promote your work.
23rd Open Your Studio. Has your city or community does not "open studio" events, where artists invite the public to offer their work to find space and the purchase of their art? Take part in this, or have your own Open Studio by dates, sending postcards, advertising and sending press releases in advance. This can be the Christmas holidays, Invite the public if certain places to match homes decorated for a "Holiday Tour" profile. Open your studio and let your guests to your work for possible gift ideas.
24th Get involved with art in public spaces. A relatively new phenomenon, public art allows artists the exposure they would not normally receive receive. Learn more by visiting this site and see if you have an idea or a project that could be turned into a public art event!
25th Constantly looking for opportunities. There are many publications out there listing Opportunities for artists and artisans to sell their work. Directories of Journals Web site craigslist, related events, exhibitions, projects and locations in order to publish it yourself and your work. Subscribe - whether on paper or online, and plan to read it regularly. Do not miss out on opportunities to build your business and your customer base!
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